From the team

Caboodle Now

Notes on marketing, websites, and technology, plus updates from the Caboodle team.

All articles32 articles
Tech Consulting

PayPal CashBack Mastercard Discontinued: What It Means for Businesses

8 min read

In an unexpected move, PayPal and Mastercard have announced the discontinuation of the PayPal CashBack Mastercard. This decision, effective September 23, 2024, has left many…

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Marketing

Secure Your Analytics Data Before It’s Gone

2 min read

You might’ve seen Google’s announcement yesterday morning. Come July 1, 2024, all Universal Analytics data will vanish. It’s not just numbers we’re losing; it’s your…

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Marketing

The TikTok Tug-of-War: The Fight Over America’s Favorite App

3 min read

Recently, the House voted in a surprisingly bipartisan manner to potentially ban TikTok unless it cuts ties with its Chinese parent company, ByteDance. We at…

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AI

The 2024 marketing landscape

9 min read

Discover the transformative changes happening in the marketing world as AI and machine learning revolutionize customer engagement and advertising strategies, leading to personalized and efficient…

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DIY Workshop

B2B marketing for high-value conversions

4 min read

Discover why many businesses overlook conversion value, learn how to determine CLV, and avoid common pitfalls when measuring conversions. Read now!

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AI

Ai in digital marketing: embrace or fall behind

2 min read

Discover how AI revolutionizes digital marketing with enhanced customer personalization, improved customer insights, and streamlined advertising campaigns for businesses to stay competitive.

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DIY Workshop

Why your business might be its own worst enemy

5 min read

Learn how to avoid phone etiquette woes, slow responses, onboarding issues, knowledge gaps, tech glitches, and mismatched branding that can hinder the success of your…

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Tech Consulting

10 power moves for businesses to win customers’ hearts!

8 min read

Discover the strategies to effectively manage and improve your online reputation through understanding the impact of star ratings, accumulating positive reviews, and responding to customer…

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Marketing

Caboodle – a Google Partner

2 min read

Caboodle is now a certified partner of Google, gaining access to exclusive promotional offers and support teams to optimize campaigns for clients.

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