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Branding

Make your business recognizable across the materials people see.

Plan logo design, brand guidelines, photography, packaging, social graphics, and marketing materials around the places customers encounter your business.
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Design tools we use
Adobe Illustrator
Adobe Photoshop
Figma
Canva Enterprise
InDesign
Print-ready deliverables across every collateral type.
Core services

Design the materials customers use to understand your business.

Choose a service to see its scope, process, and related work.
Brand identity

Brand Identity Design

Create practical brand guidelines for logo use, color, typography, imagery, and layouts so business materials stay consistent across channels.
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Service highlights
  • Brand discovery
  • Visual audit
  • Logo-use direction
  • Color palette
  • Typography guidance
Brand photography

Brand Photography

Plan and coordinate original photography of your team, products, location, and work for your website and business materials.
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Service highlights
  • Shot planning
  • Team portraits
  • Product photography
  • On-site coordination
  • Image preparation
Logo design

Logo Design

Develop a business logo through a clear brief, concept review, refinement, and delivery of practical digital and print variations.
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Service highlights
  • Design discovery
  • Creative direction
  • Concept development
  • Review and refinement
  • Logo variations
Business materials

Marketing Collateral Design

Design brochures, business cards, sales sheets, presentations, and other print or digital materials that use your brand consistently.
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Service highlights
  • Brochures
  • Business cards
  • Sales sheets
  • Presentations
  • Print-ready files
  • Digital PDFs
Packaging design

Packaging Design

Design product packaging and labels around your brand, printer specifications, and the information customers need before buying.
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Service highlights
  • Product labels
  • Package artwork
  • Dieline layout
  • Print specifications
  • Proof review
More design work

Keep your brand consistent across the channels you use.

Explore supporting design services for your profiles and everyday communications.
Social media branding

Social Media Branding

Create coordinated profile images, cover graphics, and reusable social post templates that carry your brand across selected channels.

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How this works

A clear process from planning to handoff.

The proposal confirms deliverables, responsibilities, and review points.
01

Write the brief

Define the audience, business goals, intended uses, and approval process.
02

Develop the design

Create and review concepts for the agreed logo and visual elements.
03

Document practical use

Prepare guidelines and agreed file formats for the materials your team creates.
04

Plan the rollout

Coordinate approved updates and clarify the scope of future design work.
A coordinated plan

Connect this work to the rest of your business.

These solutions bring related services into a shared plan. The proposal defines which work is included and who handles each part.
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Solutions for Startups
From our clients

What it's like to work with Caboodle.

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Let's talk shop.

Talk through the work you need.

Tell us what you want to improve, what is in place today, and who handles the work. We can review the scope and next steps.
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