Agencies optimize for retention, not results
Most agency relationships start strong, drift quiet, and end with the client wondering what they paid for. The audit gives you the questions to ask, the metrics to demand, and the patterns that signal it’s time to find a better partner.
Average length of an agency relationship before quiet drift sets in
Questions every agency should answer in writing
What you should pay for activity reports that don’t tie to revenue
The Agency Audit Checklist
A fillable scorecard that grades your current agency on the seven things that matter, plus a list of questions every agency should be willing to answer before you sign.
We send it to your inbox. Unsubscribe in one click anytime.
What's inside
- Seven questions every agency should answer in writing
- A scorecard for grading your current agency on outcomes, communication, and creative
- The four warning signs that mean it's time to leave
- A handoff template if you need to switch agencies cleanly
After you run the audit
Send the audit to your agency. Their reaction tells you everything.
If your agency can’t tie their work to revenue, they don’t get to keep the retainer.
Book a free call. We’ll review your current agency relationship and tell you, honestly, if it’s working.
You hired help, not a fixed cost.
The right partner moves your numbers. The wrong one moves your invoice. The audit shows you which one you have.