The amount of technologies available that allow us to hone in on the ideal audience is mind-numbing – targeting within targeting. Below is an overview of the techniques we regularly use in order to reach the perfect audience.
• Geoframing & Geofencing
• Geolocation Targeting
• IP Address Targeting
• Contextual Targeting
• Keyword Targeting
• Postal Code Targeting
• CRM Data Remarketing
• Site Targeting
• Email Retargeting
• Device ID Targeting
• Device Match-back
• Page placement
• Whitelist Targeting
• Lookalike Modeling
• Cross-device Targeting
• Native advertising
• Behavioral Targeting
• 60+ data providers
• Purchase History Targeting
• Behavioral Targeting
Google Search
Google Display
Yahoo Search
AOL Search
Microsoft Search
Duck Duck Go
Display Networks
Facebook
Instagram
Twitter
TikTok
NextDoor
Pinterest
LinkedIn
YouTube
OTT
Connected TV
OTA Radio
Streaming Radio
Radio ads play in what is called a DMA, which typically surrounds major cities. The targeting of OTA radio is limited by the demographics that listen to the channel and the data the stations provide about listeners and listener frequency.
TV ads can be placed during a single show (people think of Super Bowl commercials), on a single channel, or a run of networks.
Press releases on local news.
Local morning shows and others.
We provide solutions based on each company's unique needs. This ranges from direct mail, Every Door Direct, yard signs, billboards, magazines, newspaper press releases, specialty publications, and more.
